Business Networking

Pens made out of corn,  writing journals made of recycled paper or the newest Elephant Poo Paper!

All natural tree free and completely odorless!

Why not add some POO-ZZAZZ to your next event?!

Golf shirts made from recycled water bottles (very comfortable, breathable and stylish)

Dress shirts made from Bamboo.  Got an idea drop me a line. Always interested in how I can help!

patricia@promohound.ca

If you enjoy business networking then the annual Summer Networking Bash in Toronto is the place to be. It is hosted by Unleash PR for the 7th year in a row.

This year’s event is poised to be the largest ever, with 500+ confirmed guests — business owners, solopreneurs, sales professionals and entrepreneurs, just like you. The main purpose of this event is to facilitate connections between business owners.

Several sponsors have contributed to making this the networking event of the summer, and among them will be your webmaster, Boris Mahovac, representing Better Business Networking, a new type of networking idea.

As a member of this networking group you can attend for free! Call Boris at 905-844-4247 to get your ticket (first-come first-served). Tickets are also available online for $22 or $40 at the door.

If you’re interested in helping me out you can join me at my table to share your experience with being a member of this group. I have a few T-shirts and baseball caps to give to those who help me out.

When: Wednesday, August 12, 2009
Time: 5pm – 9 pm
Where: All Canadian Self Storage, 1 Laird Dr, Toronto

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I recently spotted a good article about business networking on one of the blogs I read regularly. It talks about Networking Meetings – 7 Tips to Get Great Results.

Boris Mahovac R.G.D.

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I think you’ll get a kick out of this!

You Might Be a Networkaholic If…

… you have a “Networkers Do it By Referral” bumper sticker.
… you ask the cop writing you a ticket for his card and offer to refer other speeders to him.
… your cat/dog/orangutan’s collar is made of business cards when you let him run at the park.
… all trick-or-treaters that come to your house receive candy with a full color brochure stapled to it.
… your neighbors all bring their out-of-town relatives in the back door… at 3 a.m.
… your car’s license plate reads TALK2ME.
… you bring waterproof laminated business cards to the beach.
… you meet your blind date with your day planner in hand.
… you insist that your spouse/significant other help you practice your handshake each morning.
… you start a “power snack” meeting group.
… you continue to “interface” with the doctors and operating room staff right up to surgery AND… the first words you say when you wake up from anesthesia are “Now where were we?”
… you borrow or rent a cute little dog so that unsuspecting strangers will say something or approach you AND… your attempt to rent a kid for the same reason leads to an awkward explanation to the police.
… you stuff your stadium horn with business cards and BLOW.
… you press the emergency stop button when the elevator is full.
… you send thank-you cards to the tax office.
… your child’s birthday party includes “List Your Family Members and Their Phone Numbers” placemats.

By Dan Reinhold of WAHumor.com

Cheers,

Steve Jackson

This article was written by Adam Urbanski, of the Marketing Mentors, and reprinted here with the author’s permission.

My recent statement that “networking is expensive and ineffective” unleashed a fury of angry emails. Some of my friends who run business networking organizations were quick to defend this popular marketing vehicle. Frankly, I still think networking doesn’t work. At least the way it’s done most of the time.

Before you to rush to crucify me for this comment let me explain…

Fact is majority of people have no clue how to make their networking count. They attend the wrong meetings, use boring self-introductions, can’t recognize a good prospect if one stepped on their toe, don’t know how to elicit interest in their service, give no value in conversations with those they meet, gobble down their rubber chicken, rush out and never follow-up…

Why even bother to pony up the cash and show up in the first place?

Does this sound too familiar? It certainly did for me when I was starting out. Instead of STRATEGICALLY SELECTING and LEVERAGING a couple of groups that could get me lots of local visibility I hopped around from one group to another getting little or no results.

I was frustrated, attending any of those meetings was no longer fun and exciting, and each time I collected a few more ‘useless’ business cards I was becoming more discouraged and jaded. I knew I needed to do something differently but I didn’t know how.

With time I discovered that I could learn how to be better at networking – and so can you. As a matter of fact, by practicing a few of the following tips you can turn your face to face promotional efforts into a powerful business building tool.

Marketing Mentor’s Five Habits of Highly Effective Networkers

Habit #1: Be Prepared

I often joke that every new business owner should be jailed for 30 days – so that they have time to think and develop a business strategy. You must take time to plan your networking activities or you’ll quickly find yourself overwhelmed and frustrated. Here are at least three things you need to address ahead of time:

• Know what you are looking for. It’s like going fishing; you must know what fish you want to catch before you choose a fishing spot. Conversely, you must know who your ideal prospects, how to recognize them and what is the best ‘bait’ to attract them.
• Develop a magnetic ABC (Audio Business Card). It blows me away that smart business people spend days and weeks designing their printed business cards, but when asked what they do they quickly degenerate into a blubbering, brainless baboon!Don’t bother going anywhere until you develop an attention getting Audio Business Card that clearly communicates who you work with, the problems you solve and the benefits of working with you.
• Find the right group (for you). Even the best marketing message won’t matter one bit if you are hanging out with a wrong crowd. Identify groups that are most likely to attract either your ideal clients or those who already have access to your ideal clients.

Habit #2: Be Interested

If you’ve networked once or twice before you inevitably had the displeasure of running into that self-centered, never-stops-yapping-about-themselves bore! What we don’t realize is that we often are THAT BORE!

Hey, I can’t blame you for being excited about your business. But frankly, what you do is boring to others. So stop trying to be interesting and become more INTERESTED. Talk less and listen a lot more!

Dr. Stephen Covey said it best: “Seek to understand before you seek to be understood”. Frankly people never do business with you just because they understand what you do. They do business with you because they FEEL UNDERSTOOD!

Habit #3: Have Meaningful Conversations

Learn to engage people in conversations that will leave them energized and excited.

• Ask provoking questions that cause the other person to shift how they think/look at life or business.
• Share a success tip that worked for you or a little known resource that will save them time/money.
• Make a connection and open the door…Facilitate an introduction to someone who you think can become a valuable contact or a potential client.

Most people are tired of exchanging trivialities and welcome this fresh approach. Amazingly, such attitude of ‘being of service’ will set you apart from others and land you more new business than even the best sales pitch you could ever develop.

Habit #4: Make Friends, Not Sales

Asking a few questions about your business doesn’t make someone a prospect or a buyer! Pushy, self-centered requests for business and referrals expressed too early in the conversation come across as rude. No one likes to be sold so people will run away from you.

Instead, make it your goal to meet and connect with other like-minded individuals who you like as a person and focus on developing long-tem business relationships with them.

Habit #5: Follow up

In the five years of running my coaching and consulting business, I can remember fewer than ten people who promised to connect with me after I met them and actually did. Sadly, majority of professionals get so busy collecting new business cards they forget to stay in touch with people they already met.

Develop follow-up tools - reports, articles, audio CDs – that describe your product or service in an engaging, informative way. Start publishing an ezine or a one-page, printed monthly newsletter.

Whatever you do you must find a way to systematically follow-up to maximize your networking ROI (return on investment).

© 2002-2007 Marketing Mentors. All Rights Reserved. The author, Adam Urbanski, helps service professionals and business owners develop marketing strategies to increase sales and profits. His website offers more how-to articles and free tips to create a winning marketing action plan.